Drip. Drip. Drip.
That’s the way I love my coffee. A mug of long black slow and steady through the filter.
(The legends over at Goodies on Crown St in Wollongong do a ripping good one.)
Drip. Drip. Drip.
What does it look like? How does it smell? What can I hear as it’s being brewed one drip at a time?
The sound is consistent. Almost rhythmic. The smell slowly takes hold until you can almost see the flavour swimming around in the beaker of black gold.
Our friend Luke over at 212 Coffee is applying a different filter to the way he’s roasting coffee.
For the last two years, $5 from every kilogram of coffee sold has been donated to Forever Projects.
Drip. Drip. Drip.
As of today, they’ve donated a total of $2,699, which has empowered two whole Tanzanian families to Independence. And they’re well on the way to a third.
Families like Judith’s.
That’s how change sounds, smells, looks and tastes.
The reason Luke and the team at 212 have been able to show up so consistently has been the quality of the beans they’re roasting. Their customers keep coming back. We’re seeing time and time again, you can’t go adding purpose to profit with an inferior product.
Stories like these are powerful reminders that we all have filters that we can apply to what we’re already doing.
“What’s in your hands?” as we say around here?
One drip at a time, these filters create an aroma of change that’s delicious.
Potentially Kinetic 